Profit with Principle: Why Business Ethics Matters

While facilitating a seminar on business ethics, I highlighted my career at MCI Telecommunications which ended when WorldCom acquired MCI Telecommunication using unethical accounting practices. Like at Enron, WorldCom had chefs in the C-suite who were better at cooking the books than values-based leadership.

Even if you have a code of ethics written in your handbook, the culture of the organization can be a barrier to fulfilling that code. At Enron, a SVP pointed out the accounting misdeeds by only sending a memo to the company’s chairman. Similarly, auditors at Arthur Andersen noticed Eron’s unethical practices, but management pointed to the $100 million of revenue they were getting from Enron. Both companies were ruined, while employees and shareholders were left financially and emotionally shattered.

It’s easy to point to character flaws, but it’s often the circumstances that create ethical pressures.

🔘Unrealistic business objectives and deadlines.
🔘Ambitious career aspirations.
🔘Overzealous personal finance goals.

HR can stress ethics, but the key standard is whether leaders uphold those values. When leaders are shady it doesn’t matter how good the code of ethics sounds, employees will emulate unethical behavior, not the code.

Ethical organizations suffer less resentment, inefficiency, litigation, and EEOC interference. Ethical leaders build trust in organizations and set the moral tone for how employees manage relationships with colleagues, suppliers, and customers.

Therefore, I recommend that you make it clear to all employees that you expect them to conduct business in an ethical manner by having an (anonymous) ethics hotline, having an ethics committee to investigate problems, and offering seminars to leaders on ethics.

About Author

Octavius Gould

Octavius Gould is a highly regarded certified executive leadership coach. For 27 years, he has guided leaders to the C-suite at emerging businesses and Fortune 1000 corporations to achieve transformative results.

Octavius began his career at MCI, where his strategic vision earned him five promotions, culminating in his role as Regional Sales Manager, leading five sales managers and sixty sales professionals. His business acumen later propelled him to Vice President of Sales for a global company, where he drove high-impact sales strategies and organizational growth.

Octavius earned a B.S. in Business Management from the University of Minnesota, where he also played football. He was awarded with a Proclamation from the Office of the Mayor of Pemberton, NJ, and a Joint Legislative Resolution from the New Jersey Senate, honoring his outstanding career achievements and community contributions.

Beyond his professional endeavors, Octavius is a dedicated father of two daughters and resides in Charlotte, NC.

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